New Contestant on Social Gaming Market?

Rounder Inc launches online social poker

A new company emerged on the online social poker market this week - Rounder Inc, which claims to have 2 million players on its Rounder Life website.

The company, which announced that it has been preparing to enter the US market provided that it opens up, at present has a market capitalization of some $9.87 million. It was founded by John Stanton whose initial focus was on the development of energy, green energy and biofuel projects, but online poker obviously also seems like another good area to make profit on.

In addition, the company specified that Rounder will be available on Facebook from next month (March), and according to its newly appointed chief executive Don Baruch, the company is "...a convergence of leading businesses that capitalize on technology, creativity, reputation and expertise to develop and exploit opportunities in real and virtual online and live gaming."

He also added that players who visit the site prefer it to the Zynga offering.

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