The potential player pool for Peppermill land casino group will substantially increase due to a contract with the online poker provider Ultimate Gaming. Nevada online poker provider starts working with land casinos in Reno, Sparks and Wendover, becoming the online destination for the poker activities of the five Northern Nevada land operations. Ultimate Gaming will market to the customers of these 5 operations, sharing the revenues generated by their players.
Players will be able to deposit money for online poker and cash out winnings at all five venues located in Reno, the Western Village in Sparks, and the Rainbow, Peppermill and Montego Bay casinos in Wendover. Ultimate Gaming has a similar agreement with 17 station land casinos in southern Nevada
The deal depends on Nevada Gaming Commission approving the group. The company already achieved preliminary approval from the Nevada Gaming Control Board. The deal will also help Ultimate Gaming's competition with its rivals, points out CEO Tobin Prior, saying that the deal with Peppermill widens the scope for his company.
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