Hustler Launches Online Poker Club

Apr 18, 2011
Coincidence with the federal indictment, says the publisher At the same time when major online poker companies found themselves indicted by the federal authorities in the U.S., the adult publishing company Hustler announced the launch of its free-to-play online poker club, and the timing it claims is a mere coincidence. “It's just one of those phenomenal coincidences that happen very rarely in a marketer's career, where something so monumental occurs in the online gaming community as what happened today,” said Al Underwood, marketing director for Hustler Casino in Gardena, adding: “It opens up a space for us, and people who enjoy this online activity at least have a place to go that is familiar, legal and safe.” This statement comes from the fact that Hustler's site is free to use and doesn't require players to stake and win real money, but to earn points that may eventually take them to certain prizes. IT was also specified that the site focuses on Texas Hold 'Em, and that it's a product of months' development. Finally, Underwood assessed: “Thousands upon thousands” of people could end up visiting as a result of all the publicity around online poker.”
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